Narrative Economics: How Stories Go Viral and Drive Major Economic Events by Robert J. Shiller

• Narrative Economics: How Stories Go Viral and Drive Major Economic Events
• Robert J. Shiller
• Page: 400
• Format: pdf, ePub, mobi, fb2
• ISBN: 9780691182292
• Publisher: Princeton University Press

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From Nobel Prize–winning economist and New York Times bestselling author Robert Shiller, a new way to think about how popular stories help drive economic events In a world in which internet troll farms attempt to influence foreign elections, can we afford to ignore the power of viral stories to affect economies? In this groundbreaking book, Nobel Prize–winning economist and New York Times bestselling author Robert Shiller offers a new way to think about the economy and economic change. Using a rich array of historical examples and data, Shiller argues that studying popular stories that affect individual and collective economic behavior—what he calls "narrative economics"—has the potential to vastly improve our ability to predict, prepare for, and lessen the damage of financial crises, recessions, depressions, and other major economic events. Spread through the public in the form of popular stories, ideas can go viral and move markets—whether it's the belief that tech stocks can only go up, that housing prices never fall, or that some firms are too big to fail. Whether true or false, stories like these—transmitted by word of mouth, by the news media, and increasingly by social media—drive the economy by driving our decisions about how and where to invest, how much to spend and save, and more. But despite the obvious importance of such stories, most economists have paid little attention to them. Narrative Economics sets out to change that by laying the foundation for a way of understanding how stories help propel economic events that have had led to war, mass unemployment, and increased inequality. The stories people tell—about economic confidence or panic, housing booms, the American dream, or Bitcoin—affect economic outcomes. Narrative Economics explains how we can begin to take these stories seriously. It may be Robert Shiller's most important book to date.

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Stories motivate and connect activities to deeply felt values and needs. Narratives “go viral” and spread far, even worldwide, with economic By narrative economics I mean the study of the spread and finally to consider how our understanding of major economic events: the exogenous force driving it. Narrative Economics: How Stories Go Viral and Drive Major
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Results 1 - 16 of 114 Narrative Economics: How Stories Go Viral and Drive Major Economic Events Picture Your Profit: Visual Storytelling for Businesses. Engineering Financial Stability by Robert J. Shiller - Project Syndicate
co-authored with George Akerlof. His forthcoming book is Narrative Economics: How Stories Go Viral and Drive Major Economic Events. Hooks Book Events: We Infuse Ideas Everywhere
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Attempts to tie the term to the “Black Monday” story may have resulted in Economics: How Stories Go Viral and Drive Major Economic Events. Robert J Shiller (Author of Narrative Economics) - Goodreads
Robert J Shiller is the author of Narrative Economics (0.0 avg rating, 0 ratings, Narrative Economics: How Stories Go Viral and Drive Major Economic Events. Narrative Economics | Bulk, Wholesale | BookPal
From Nobel Prize–winning economist and New York Times bestselling author Robert Shiller, a new way to think about how popular stories help drive economic events. Narrative Economics: How Stories Go Viral and Drive Major Economic   Narrative Economics: How Stories Go Viral and Drive Major
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NARRATIVE ECONOMICS: HOW STORIES GO VIRAL AND DRIVE MAJOR ECONOMIC EVENTS. By: ROBERT J SHILLER. Publication Date: October 1, 2019.

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